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Corporate Social Responsibility- A Glimps & List of Companies with CSR wing

Corporate Social Responsibility- A Glimps & List of Companies with CSR wing:

Business dictionary defines CSR as company’s sense of responsibility towards the community and environment both ecological and social in which it operates.Companies express this citizenship through their waste and pollution reduction processes, by contributing in educational and social programs and by earning adequate returns on the employed resources.” Corporate social responsibility plays a role in a strategic business management concept, and charity, sponsorship or philanthropy.

INTRODUCTION TO CSR

Corporate Social Responsibility is a management concept whereby companies participate in social and environmental concerns in their business operations and interactions with their stakeholders and shareholders. CSR activity is an attempt to align private enterprises to the goal of sustainable global development by providing them with a more comprehensive set of working objectives than just profit alone.

An implemented CSR concept can bring competitive advantages like –

  • Enhanced access to capital and markets.
  • Increase sales and profits.
  • Operational cost savings.
  • Improved productivity and quality.
  • Efficient human resource base.
  • Improved brand image and reputation.
  • Enhanced customer loyalty.
  • Better decision making and risk management processes.

WHY CSR IS IMPORANT ?

Corporate social responsibility, current times don’t allow for companies to simply be in business for the sake of making a profit anymore. Consumers rely on corporations for goods and services, the level of competition allows customers to make decisions based on several factors, including how much good a corporation is also doing outside of the workplace. Many individuals today are basing their corporate loyalties on how companies are positively impacting their community.

BENEFITS OF CSR

1.A better Public Image:

A corporation’s public image is at the mercy of its social responsibility programs and how aware consumers are of them, the biggest obstacle – education and awareness. According to a study, 9 out of 10 consumers would refrain from doing business with a corporation if there is no corporate social responsibility plan. For example, if a company is heavily involved in the practice of donating funds or goods to local non-profit organizations and schools, this increases the likelihood that a consumer will use their product. Additionally, if a corporation takes great care to ensure the materials used in its products are environmentally safe and the process is sustainable, this goes a long way in the eye of the public.

2.Better & More Media Coverage:

Going along with how the public sees corporation, the amount of positive media coverage a corporation receives is extremely important for business. It doesn’t matter how much a company is doing to save the environment if nobody knows about it. As they say, “it’s okay to toot your own horn every once in a while”. Media visibility is only so useful in that it sheds a positive light to an organization.

3. Fosters a Positive Work Place Environment:

This is short and simple because it’s just common sense – employees like working for a company that has a good public image and is constantly in the media for positive reasons. Happy employees almost always equal positive output.

4. Corporate Social Responsibility– how non-profits benefit:

Corporate giving programs, which can include everything from matching gifts to volunteer grants; from team building volunteer efforts to fundraising events. These types of programs, which vastly increase the public good that corporations are doing, are vital to non-profit organizations because of the great monetary and volunteer implications.

5.Greater funding through employee matching gift programs:

Corporations that offer matching gift programs are essentially doubling donations that its employees are giving to eligible non-profits. A recurring theme here seems to be the education factor of it. These are phenomenal socially responsible programs that benefit both corporations and non-profits, but if they are underutilized because of a lack of awareness, then these programs do little good.

6.Greater time commitments through employee volunteer grant programs:

Corporations that offer volunteer grants, or even offer paid time off to volunteer at non-profit organizations, are bringing in helping hands to eligible non-profit organizations. This is a socially responsible program and is a win-win for both parties involved. Employees of corporations are seen volunteering and donating their time to important causes in the community, and non-profits are receiving free time and volunteer work, which is essential the success of so many non-profits. Volunteer grant programs are another huge reason why corporate social responsibility is important, especially for the upcoming year!

7.Building Corporate Partnerships:

Partnerships are vital to the work a corporation can do in the local community, and important to a non-profit that may not have the resources for major marketing campaigns. Long-term corporate-non-profit partnerships can benefit everyone. For a corporation, a partnership with a local or national non-profit organization improves the company’s image in the public eye, as consumers can clearly see the positive impact a corporation is having on their community. A key benefit is that it makes it easier for consumers to trust a company. A key benefit is the partnership brings additional awareness to the non-profit’s cause.

8.Corporate Social Responsibility helps Everyone involved:

Socially responsible programs are mutually beneficial in the corporate-non-profit world.When working on strategic plans make sure to take some time and look at the programs the company offers or benefits from and how they are working toward a better community and corporate environment for everyone involved.

The  Companies with the CSR wing and they are funding in following area:

TATA STEEL- 

  • Samvaad- A tribal Conclave
  • Sustainable Livelihood
  • Health
  • Education
  • Environment
  • Sports & Adventure

TATA CHEMICALS

  • Environment & Wild life conservation
  • Community Engagement
  • SHE( Safety & Health)
  • Land development & Livelihood

MAHINDRA GROUP

  • Environment
  • Sustainable development

MARUTI SUZUKI

  • Community Development
  • Food & Safety

TATA MOTORS

  • Health care
  • Education

SIEMENS

  • Education
  • Environmental & Social development

LARSEN & TOUBRO

  • Water & Sanitation
  • Education
  • Health
  • Skill building

COCA-COLA INDIA

  • Education
  • Water Conservation
  • Health
  • Social & Environmental development
  • Rehabilitation
  • Community Programs

STEEL AUTHORITY OF INDIA

  • Environment conservation
  • Health & medical care
  • Education
  • Women’s Upliftment & Empowerment
  • Water & Sanitation
  • Model Steel villages
  • Solar Power
  • Calamity Aid
  • Vocational Training & Sports
  • Preservation of Art & Culture

INFOSYS

  • Hunger, Poverty , Malnutrition & Health
  • Education
  • Rural Development
  • Gender Equality & Empowerment of Women
  • Environmental Sustainability
  • National Heritage, art & culture

8 Government Schemes For Women Entrepreneurs

Family conditioning and less supportive, patriarchy, lack of social support and lack of financial capital can be the major roadblock to fulfill the dream of starting their entrepreneurial journey  for several women- for the majority. India is a land of many opportunities, as a  clear reflection of  the startup boom, the country has witnessed in the recent decade.  Food Processing, Health and Beauty, Tour and Travel,  Information Technology, Automobile, Entertainment, Innovation-  a new generation of emerging women entrepreneurs considered to be a distinct minority have successfully tapped into lesser explored sectors, managed to provide solutions and build the groundwork for successful businesses. On the continuation of  the booming entrepreneurial space, we list down eight schemes introduced by Govt. Of India with the collaboration with Financial Institutions in India, including Nationalized Banks, that all women entrepreneurs need to be introduced of:

1. Mudra Yojana Scheme:

This is a general  scheme for small units and that is convenient for women entrepreneurs. They can easily avail this which has been offered by nationalized banks under the Pradhan Mantri Mudra Yojana. Loans between ₹50,000 to ₹50 lakh are sanctioned under this scheme for those who can set up tuition center, tailoring unit, beauty parlour etc. No collateral and guarantors are required for loans below ₹10 lakh.

The scheme has three plans:

Shishu – Loan up to a maximum limit of ₹50,000 for a new business with rate of interest being 1 per cent per month or 12 per annum. The repayment period up to 5 years.

Kishore – Loan ranging from ₹50,000 and it’s up to Rs 5 lakh for well-established businesses. The rate of interest varies with banks as it depends on the scheme guidelines and credit history of the applicant. Repayment period also depends on the  bank.

Tarun – Loan ranging from ₹5 lakh and it’s up to ₹10 lakh for business expansion. The rate of interest is depend on the bank as per the scheme guidelines and credit history of the applicant. Repayment period depends on the bank.

2. Mahila Udyam Nidhi Scheme

This scheme has been offered by Punjab National Bank and Small Industries Development Bank of India (SIDBI). This  scheme supports women entrepreneurs to set up a new small-scale venture. The loan would extend upto ₹10 lakh to be repaid in 10 years. SIDBI also includes a five year moratorium period. The interest depends upon the market rates. Under this scheme, SIDBI offers different plans for Purchase of Auto Rickshaws, Two-Wheeler, Cars, Day Care Centres, Beauty Parlours, etc. It also assists with upgrading the existing projects.

3. Dena Shakti Scheme

This scheme  provides loan up to ₹20 lakh for women entrepreneurs, focusing in Agriculture, Retail Stores,  Small Enterprises, Manufacturing, Micro-Credit. It also provides 0.25 percent on the rate of interest. Loan up to ₹50,000 is offered under the Micro Credit category.

4. Cent Kalyani Scheme

Both existing and new entrepreneurs and self-employed women can avail this scheme under the Central Bank of India. The scheme is  focusing on Micro/Small enterprises, Agriculture, Cottage Industries, Small and Medium Enterprises, Government Sponsored Programs and Retail Trade like Garment Manufacturing, Beauty Parlour, Canteen Service, Mobile Restaurants, Farming, Handicrafts, Food-Processing, Circulating Libraries, Day Creches, STD/Xerox Booths, Tailoring etc. Under this scheme, loan up to ₹1 crore is sanctioned with a margin rate of 20 per cent.  Any collateral security or guarantors for this loan is not required. Interest on loan depends on market rates. The loan tenure will be a maximum of seven years including a moratorium period of 6 months to 1 year.

5. Orient Mahila Vikas Yojana Scheme

Women Entrepreneurs who hold a 51 per cent share capital individually or jointly in a proprietary concern are eligible for the loan, this scheme is launched by Oriental Bank Of Commerce. For small -scale industries, no collateral security is required for loan between ₹10 lakhs and ₹25 lakhs. The repayment period is seven years,providing the rate of interest up to 2 per cent.

6. Bhartiya Mahila Bank Business Loan

The  scheme was implemented by Bhartiya Mahila Bank (BMB) which was later merged with State Bank of India in 2017. A public sector banking company established in 2013, it offered women entrepreneurs business loan up to ₹20 Crores for meeting Working Capital Requirement, Business Expansion, or Manufacturing Enterprises. It also offers special business loan with a lucrative rate of interest and grants collateral-free loan up to ₹1 crore under Credit Guarantee Fund Trust for Micro and Small Enterprises cover. Women entrepreneurs are offered 0.25 per cent rate of interest which includes a combo of working capital and term loan. The repayment tenure is flexible and has to be repaid within seven years.

Some of the different plans under the scheme include:

Shringaar- The BMB Shringaar loan is applicable to self-employed women or homemakers who want to set up a Parlour- purchase equipment, or meet daily business expenses. The loan doesn’t require you to provide any collateral security.

Parvarish- Similarly, BMB Parvarish loan is for self-employed women or homemakers to set up Day-Care Creches. The upper limit of this loan can be ₹1 Crore without any collateral security under the Credit Guarantee Fund Trust for Micro and Small Enterprises (CGSTSM) Scheme.

Annapurna- Food entrepreneurs, between 18 to 60 years, wanting to start or expand their small business can avail this loan. Its features are similar to that of State Bank of Mysore’s Annapurna scheme, minus the fact that it does not require collateral security.

 

7. Stree Shakti Package For Women Entrepreneurs

The Stree Shakti Package is an unique State Bank of India -run scheme to support entrepreneurship skill among women by providing certain facilities. This scheme is eligible for women who have majority of ownership – over 50 percent in their small business unit. Another requirement for this scheme is that, these entrepreneurs have to be enrolled in the Entrepreneurship Development Programmes (EDP) organised by their respective state agency. This scheme allows women to avail an interest of 0.05 percent on loans exceeding ₹2 lakh. In case of tiny sector units, no security is required for loans up to ₹5 lakh .

8. Annapurna Scheme

Under this scheme, the Government of India offers women entrepreneurs loan upto ₹50,000. Through this scheme, Government is  emphasizing on Food Catering Business. The loan amount could be used for working capital, it would fulfill the requirements such as  Refrigerator, Mixer cum Grinder, Hot Case, Utensil Stand,  Lunch Boxes, Table, Water Filter, Buying Utensils, Cutlery, Gas Connection, etc. A guarantor is required to avail the loan and the assets of the business would considered as collateral. Once sanctioned, it has to be repaid in 36 monthly installments. After the loan is sanctioned, the lender doesn’t have to pay the EMI for the first month. The interest rate is determined depending upon the market rate and the bank concerned. The State Bank of Mysore and Bharatiya Mahila Bank currently offers this scheme.

In future, we include more information about these schemes.

 

Image Courtesy: Google

 

 

 

Top 5 Business Initiative for NGOs and Social Enterprises

5 Quick Fundraising Ideas for Your NGO

Organizations  need some quick fundraising ideas to get the longer-term campaign, or for an emergency situation. The ideas also need to be engaging enough to get people involved, and quickly. So, 5 quick fundraising ideas that are sure to rally people to raise money for your nonprofit and have fun while doing it:

1. “Create Your Own T-Shirt”- Fundraising: 

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T-shirts that promote your cause are one of the best option for raising fund for your NGO.  You can take this nonprofit fundraising idea a step further and host a “create your own T-shirt” get-together. Charge an entrance fee INR. 200, offer to paint personal T-Shirt for a donation. Keep costs low by offering T-shirts and painting materials so that participants can create their own masterpiece on a budget. Making T-shirts isn’t a time-consuming activity.

2. ”Giving Food Donation”- Fund Raising:  

Donation box with food.

You may demonstrate how the smallest donation can make a difference; ask fundraisers giving  a daily meal that would have spent to a worthwhile cause. Provide supporters with data showcasing the impact of  food donations worth INR 20 to INR 30. Encourage the prospective donors to share their activity on social media and ask their networks to take action too. You can intensify the appeal of donations by asking supporters to participate for a certain number of days that could encouraging them to meet a personal fundraising goal.

3. Fundraising through Film Making and Film Show:

filmmaking-goals

Everyone has a camera in their hand and a platform to reach the masses; any moment can be captured  and shared with the world. You may host an amateur film festival and organize a announcement for participating own productions- movie production on Social Issues. You can even turn it into a contest, where all the attendees can give their entry fee INR 500 to INR 1000, selling tickets INR 300 to INR 600 in order to show for films to the interested viewers.

4. ” Giving Breakfast Donation” – Fund Raising:

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You can ask local businessman or shop-owner to donate breakfast staples like bread, fruit, eggs etc. You have sufficient supporters and their networks placing orders, then enlist volunteers to deliver the goods. Create a menu that may demonstrates impact so your supporters know what their donation provides. For example, a INR 500 to INR 2000 donation gets you a complete breakfast delivered and pays for a student’s school lunch for a month. You can customize the event to your mission by including a thank you card with each order.

5. ”Gaming for Cause”-Fund Raising:

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Gamers can raise money by participating in a video gaming marathon. You can organize a live-streaming through social networking platform, the event to reach a larger audience. Participant – Gamers can contribute participant fee INR 2000, that make a donation; Viewers can buy tickets INR 500 to INR 1000 in order to submit challenges or request other forms of entertainment regarding Gaming.

 

That’s it for now, more Fund Raising Ideas yet to come.

 

recycled art

 

Halderchak Chetana Welfare Society

Here I am presenting an organizations, doing such excellent job in rural Bengal-hardly known to the rest of the world-I am putting their story slowly. This organization  is continually working hard to improve communities throughout . It’s been interesting to see what have been done recently:

Halderchak Chetana Welfare Society:

The Geographical Features:

The Sunderbans is the single largest mangrove forest in the world, covering parts of India and Bangladesh.  Around 4,264 square Km of the approximate 10,000 square Km total of this forest lies in West Bengal (India) while the remainder lies in Bangladesh. The forest lies at the mouth of the Ganges and is spread across areas of Bangladesh and West Bengal, India, forming the seaward fringe of the delta. The fertile soils of the delta have been subject to intensive human use for centuries, and the eco-region has been mostly converted to intensive agriculture, with few enclaves of forest remainingThe region is one of high tidal amplitude and fluctuations, with cyclones and storms. The Sunderbans Delta is a dynamic ecosystem, continuously being created  through tidal based sedimentation, as well as erosion of banks leading to the formation of new islands. The human settlements of the Sunderbans rely crucially upon a system of protective embankments.  However these fail frequently as tidal action undercuts the earthen banks and causes them to collapse. One such embankment breach took place in 2008 in the programme area and encouragingly GI did not have to intervene due to local Panchayat activism in repairing the breach and providing some relief supplies to the affected families.

The population of this area is heterogeneous in nature with a rich history of migration, especially in the post independence period. The land, in the Ganges delta was known for its fertility and this was part of the attraction for migrants. The Sunderbans region has a high representation of minorities and other disadvantaged social groups; Scheduled Castes comprise nearly 40% of the population while about 7% of the population belongs to Scheduled Tribes.  About half of the households are headed by landless labourers.

In 1987, a Birthday Anniversary of Swami Vivekananda was organized by local educated youth in a village of Sundarban. Swami Vivekananda’s philosophy had given them inspiration to work for the poor and marginalized people and work against exploitation and injustice. Since then, local youth got involved in various social work in Sundarban and continued to doing so till 1993 finally, with the support of local motivated youth, it was registered in 1993 under Society Registration Act 1961. They identified village clubs as potential to bring social change. The organization engaged village clubs in the community development work that HCWS undertakes in the community.

Vision: HCWS is poised to be the pioneer of human rights assuring progress and success. HCWS vision is to achieve a value oriented sustainable society based on social orientation economic growth local capacity building and empowerment of people for a complete social transformation.

Mission: HCWS mission is to aware the rural people about their health, education and basic rights, assist them to recognize and improve their potentialities through skill formation, knowledge sharing and transfer of technical know how, guide them to generate economic benefit for promoting sustainable development in rural economy.

The Sketch Book:

CLTS(Community Leads Total sanitation) PROGRAMS : The ‘Total Sanitation Campaign’-Approach

The Snap Shot:

1. Subsidized , Standardized Top-down behaviour change strategy- community mobilization through teaching. 2.Based on the basic premise of ‘Empowerment’, not Development (e.g. People are poor & can’t afford toilets; so give them free or subsidized latrines, latrine models are prescribed, not chosen).3.Behaviour change is ‘externally’ imposed, not a felt need.

Status of sanitation – Namkhana Block in 2011. Total Household is 30,000 (as per 2009 status of TSC) – of which total coverage through HH toilet was 29,748 Families. So technically only 252 HHs did not have toilets . Out of seven Gram Panchayats, two had been awarded the ‘Nirmal Gram Puraskar’. The Community Led Total Sanitation (CLTS) concept was already piloted in one GP, Mousuni , Replication of ‘Learning & Best Practices’ was assumed to be easy in other parts.

What is ‘Community Led Total Sanitation’ ?

a. Collective Community decision & collective local action. b.They are locally decided and don’t dependent on external subsidies and prescriptions or pressures. c.Natural Leaders emerge from collective local actions who lead future collective initiatives. d.Local diversity and innovations are main elements. e.Sustained Behaviour change, driven by ‘Felt Need’.

Resource: After Triggering, Natural Leaders follow up open defecation practices within their community and do individual triggering for behaviour change, Block level sensitization & training, PRI members sensitization & training, Orientation & training to the GP level service providers, Orientation & training to the GP level women group leaders,Technical training to rural Artisans,TOT level training for local participants.Training to the natural leaders, Street drama at Sansad level,Triggering in all schools.

Achievement of the CLTS intervention in Namkhana: a.Community’s social capital and the involvement of local leadership in the change process. b.local availability and affordability of latrine attributes desired by poor and non-poor consumers.c.Absence of externally provided subsidy to households.d.Community people develop their latrine with own innovation.e.Change process is ‘contagious’ – Achievement of ODF in one community influences the adjacent community.

No of HH earlier practicing OD in 2011 was 7214, at the end of May,2012 7129 HHs had constructed their latrines without any external resource support.

Comprehensive Development Program of PWDs through CBR approach (Community Based Rehabilitation)

Specific Objectives:

a.Build up community capacity in early detection of disability. b.Strengthening of DPO/CBOs and networking towards protection and ensure rights of PWDs.c.Social and motivational support to children with disabilities and their families.d.To provide livelihood support to families having persons with disabilities.e.Capacity building of project team members to increase efficiency in project execution.f.Sensitise parents and community about different ability of individuals and capacitate them in disability coping and management.g.Extend membership of self help groups to disabled persons of the project area and facilitate establishing micro enterprises for livelihood.

Snap Shot:

1. Building up community capacity for more participation and better understanding of the situation and need of the PWDs/CWDs and their families.

Parents, community members and peer educators group meeting. Orientation/Sensitisation meeting at Gram Panchayet level.Build a Disable Person Organisation (DPO).Need assessment survey and making report of the findings

2. Providing Health and rehabilitation support to the identified PWDs/CWDs.

Periodical Health check up camps and consultation support to the PWDs and their family members.Organizing corrective surgery, Aids, Appliances and other assertive devices.Home based IHP for ADL.Linkage with district and sub-divisional hospitals for Medical certificate and disability identity cards.

3.Support to raise Education status of children with disabilities

Linking up with local primary , high schools & Madrasa for ensuring admission of the disabled children and continuation of study of the disabled student. Visits to the schools from time to time to continue the linkage.

4. Economical upliftment of PWDs and their family members

Formation of new SHGs with PWDs and family members and orient them in group activities and follow up support to the existing SHGS as well.Organizing skill training of the SHG members and individual PWDs in local trades.All ready we have provided 65 Bee keeping Box to the PWDs and the income from these Bee cultivation will help to promote their income.

5.Advocacy – Networking to create awareness and ensuring rights of PWD.

Organizing orientation – sensitisation of PRI members, teachers, PWDs, parents and community members in disability issues, need and rights of disabled people.Organizing Campaign on mobilizing different government schemes.Celebration of World Disability Day.Sports, Cultural programs to motivate PWDs, CWDs and community members.Networking with DPO, CBOs and other disability NGOs, Forums to ensure the rights of PWDs.Developing IEC materials, posters on different disability issues.Capacity building of the staff to work more effectively.

Total Sanitation Campaign-PPT

The ‘Total Sanitation Campaign’-Approach

 Subsidized , Standardized  Top-down behaviour change strategy- community mobilization through teaching. Based on the basic premise of ‘Empowerment’, not Development (e.g. People are poor & can’t afford toilets; so give them free or subsidized latrines, latrine models are prescribed, not chosen). Behaviour change is ‘externally’ imposed, not a felt need.

Status of sanitation – Namkhana Block in 2011

Total Household is 30,000 (as per 2009 status of TSC) – of which total coverage through HH toilet was 29,748 Families.  So technically only 252 HHs did not have toilets .Out of seven Gram Panchayats, two had been  awarded the ‘Nirmal Gram Puraskar’.The Community Led Total Sanitation (CLTS) concept was already piloted in one GP, Mousuni , Replication of ‘Learning & Best Practices’ was assumed to be easy in other parts.

 What  is ‘Community Led Total Sanitation’ ?

 Collective Community decision & collective local action.They are locally decided and don’t dependent on external subsidies and prescriptions or pressures.Natural Leaders emerge from collective local actions who lead future collective initiatives.Local diversity and innovations are main elements. Sustained Behaviour change, driven by ‘Felt Need

 Community Based Anti-Trafficking Initiative; What is Basic things to be done

The Issue is:

Address the issues of rescue, rehabilitation, reintegration and repatriation of the trafficked persons through community participation and policy level intervention.

Objective:

  • To build capacity of the rescued  women persons so that they are able to develop life skills for their rehabilitation and healthy living in these Gram Panchayats.
  • To make sustainable financial initiative which incorporates community  involvement.

Activity:

  • Set up a affordable, accessible alternative livelihood initiative that secures the girls who are being rescued.
  • A small garment unit is to be settin g up.
  • A training Programe will be arranged.
  • Product development and designing should be done.

I presented a NGO based in West Bengal, working on social issues and tried to put the Bengal in national map for developing all aspect.